who uses TIN

Decision-makers like using ThomasNet.com as a destination industrial website and our print and CD-ROM/DVD media because it helps them make their sourcing jobs more efficiently than any other resource.

The Thomas Industrial Network puts you in front of the decision-makers in theManufacturing and Service, Government, Fortune 500, Material Handling, Construction, Office Equipment & Supplies, Computer, plant designers and architects, the World Market, hidden markets, and more!

The Thomas Industrial Network mediums are used by industrial decision-makers such asEngineering, Purchasing, Administration, Production, maintenance, repair and operation, GM’s and all other areas of specifiying and buying personnel.

Some of the reasons that these decision-makers use the Thomas Industrial Network as their destination for finding new suppliers are:

• A company designing a new product line or redesigning an existing line.
• A company building a new plant to produce a new product
• A new company or new to your area
• A company with a new buyer, changing old buying patterns.
• A new distributor broadening its line or replacing an existing line
• An overseas purchaser
• A takeover company
• New needs caused by new legislation (EPA, OSHA, etc).
• New needs because of a decision to “buy verses make”
• New needs because of a decision to “make verses buy”
• An importer looking for new sources
• A company policy or to guarantee an uninterrupted supply.

Some buyers/engineers will be dissatisfied with their current source due to:

• Wanting a competitive bid
• Personality clashes
• Price Increases
• Delivery and/or Service problems
• Quality control problems

Sometimes there are emergency needs:

• A war
• The current supplier can’t deliver due to a natural disaster domestically or over seas such as earthquakes, floods, hurricanes, or a business issues such as strikes, payment terms, et cetera
• A current supplier goes “captive shop”

Some buyers or specifiers routed to your company might be current customers who don’t know that you make another product they need. Some might be former customers but they have forgotten you or didn’t realize your new capabilities to services them. They may have difficulty finding you if you’ve moved, changed your telephone number, or have changed your company name.

It is possible that you will receive business from buyers for a use of your product/service that was a “Hidden Market” that you would not have thought of targeting.

Most industrial purchases are initiated by the buyer, not the seller. No matter what other type of method you use to bring in new business it very difficult to get to the decision-maker at the precise moment that they are seeking a new supplier. Thomas puts you there.

Thomas Industrial Network covers your total market, 365 days a year. With the combined national and regional divisions, including all the print and ongoing ever-improving internet initiatives there are tens of millions of annual users! Our brand name recognition and our market share of decision-makers and suppliers are dominant in the industrial market.

In addition to our tens of millions of current users, new decision-makers are continually being routed to our market share through:

• Current users help train new decision-makers to use us as their “go-to” sourcing resource
• Thomas hosts internet marketing conferences and web seminars across the country on an ongoing basis.
• Colleges and universities across the country that teach about specifying and buying, or that make prototypes introduce new decision-makers to our mediums.
• Thomas has ongoing press releases due to our website and product offerings being newsworthy issues
• Our mediums are in every library and most consulates.
• Thomas attends the major manufacturing trade shows
• Hundreds of reps meet with industrial companies throughout the country on a daily basis demonstrating the new website and all our product offerings
• Thomas is continually promoting through ongoing ever-improving internet initiatives. Such as buying ranking on top search engines for industrial terms, putting together optimized websites that are keyword specific with our client’s product and service descriptions, and much more.
• Being an internet directory we have innate advantages in coming up on search engines for keywords or keyword phrases located in our client’s online Thomas programs and our client’s websites.

In conclusion, the Thomas Industrial Network is solidly positioned for connecting your prospects to your company at the exact moment that new supplying decisions are being made; whether these decision-makers are searching online or offline. If you meet with one of our Thomas representatives we will research and only if merited put together a turnkey cost efficient solution for helping you penetrate new and existing markets for your products/services.